Air Canada asked Neutral Digital to build a VR experience that would allow them to showcase their new livery, cabin design and core values over the course of 10 public shows around the world.
On this project, I worked as a UX designer, CGI artist and video designer. I helped define the objectives of the project and the unfolding of the experience by creating clear and engaging user flows. I defined the photogrammetry process that was later used to scan in 3D over 15 meals then helped cleaning the scan outputs. I created specific 3D assets and complex behaviours such as a realistic 3D wine pouring sequence, a complex cloth simulation, interactive food rigs to play with in VR and Northern Lights.
Eventually, I directed and edited a set of PR videos in order to communicate about the project and ND’s work. The main video was used by Air Canada as the official project video.